Microsoft Advertising (Bing Ads)
Ruler's Microsoft integration allows you to feed your offline sales revenue into Bing automatically using the Microsoft Click ID (MSCLKID). This allows you to see the sales revenue from form and phone call leads that closed offline in CRM against the campaigns, keywords and adverts that generated it.
Ruler automates this process, so once enabled it continuously works for all new sales.
Updated almost 5 years ago