Static Number Call Tracking

Static Call Tracking is available on all Ruler Analytics plans. This feature allows you to assign dedicated phone numbers to various offline marketing channels, such as print ads, business cards, or billboards, as well as for one-time use in online marketing, like Google Ads call extensions or social media posts.

While static numbers provide source/channel-level attribution, they do not offer visitor-level tracking. For website-level call tracking, we recommend using Dynamic Call Tracking, which offers more granular insights by tracking calls at the visitor level, regardless of the traffic source.

To assign an offline number to your account, simply reach out to your account manager or use the live chat feature in your Ruler Dashboard for assistance.