Email Marketing
For granularity on your different email marketing efforts we would recommend using utms to provide further reporting.
Supported UTM Fields | Supported Values |
---|---|
utm_source | email, Email, email provider(i.e mailchimp/activecampaign etc) |
utm_medium | email, Email |
utm_campaign | "CAMPAIGNNAME" |
utm_content | "CONTENTNAME" |
An example landing page URL for an email campaign could look something like below
You should follow your email providers best practices and guides on utm tracking to ensure you setup and configure your URLs in the correct format.
Updated 6 months ago