Email Marketing

For granularity on your different email marketing efforts we would recommend using utms to provide further reporting.

Supported UTM FieldsSupported Values
utm_sourceemail, Email, email provider(i.e mailchimp/activecampaign etc)
utm_mediumemail, Email

An example landing page URL for an email campaign could look something like below[[email protected]](mailto:[email protected])&utm_content=welcome-email

You should follow your email providers best practices and guides on utm tracking to ensure you setup and configure your URLs in the correct format.