Import Zoho data to Ruler Analytics

You can pass lead and closed deal information from your Zoho CRM CRM back into your Ruler Analytics dashboard as well as sending the data into Google Analytics as an event, to allow you to attribute your leads and revenue to the marketing channel that drove the initial enquiry.

Available Zoho CRM Triggers

New Lead

New Deal

New Updated Deal(stage change)

New Deal Closed Won/Lost

Available Ruler Actions

Send data as an opportunity stage to Ruler Analytics

Send closed revenue deals to Ruler Analytics

Available Further Actions

Fire an event to Google Analytics

Send a Conversion to Google Ads

Send a Conversion to Bing Ads

Fire an offline event to Facebook Conversions

What is required for this Integration

Your opportunity or lead records in Zoho CRM must contain the information required for attributing a lead in Ruler Analytics. The records should have at least one of the following:

  • Email Address
  • Phone Number

Get in touch with your account manager today about setting up this Integration.