Setup Cost Import

Overview

Import your daily spend and impression data from your ad platforms directly into your Ruler Analytics account. This allows you to accurately track and measure your Return on Ad Spend (ROAS).

Steps to Connect Google Ads

1. Open Integrations
   • In your Ruler app, go to the top-right menu
   • Click Integrations
2. Add Google Ads Integration
   • Select Add Integration
   • Choose Google Ads
3. Authenticate Your Account

• Click Authenticate with Google
• A new window will open for the OAuth login Sign in using your Admin Google Ads account

4. Enter Your Customer ID

• Once connected, enter your Google Ads Customer ID
• This should be the account you want to sync spend and impression data from

How to find it:

• Log into your Google Ads account
  • Look in the top-right corner, under your profile name Format: xxx-xxx-xxxx

Optional: Set Up Additional Filtering

If you manage multiple campaigns or share an ad account:

You can apply filters to control which campaigns or ads are synced This is especially useful if:

• Multiple brands use the same ad account
• You only want specific campaign data in Ruler

**Note: **Only use filtering if necessary—otherwise, syncing all data is usually more reliable.

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Please note Ad platform data syncs every 24 hours for the previous 24 hours. Please allow up to 48 hours to see and report on new daily spend data.